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PARCO_ya Ueno B1F food floor “play food corridor” Grand opening in the spring of 2023!

Together with the Matsuzakaya food floor, we have developed the area's largest food accumulation zone!

PARCO_ya Ueno (hereinafter referred to as PARCOYA), a commercial facility located in the Ueno Frontier Tower multi-purpose building operated by PARCO Co., Ltd. (Headquarters: Shibuya-ku, Tokyo), opened in November 2017 and celebrated its 5th anniversary. .

In the spring of 2023, the Matsuzakaya Ueno store (Daimaru Matsuzakaya Department Store Co., Ltd.) will expand and renovate the basement floor of Ueno Frontier Tower to Parcoya.

Aiming to become a daily-oriented commercial facility targeting a wide range of customers, from family workers in their 30s and 40s to seniors, the basement 1F will be transformed into a food floor.

  • What is “Yashoku Corridor”?
  • With the theme of "quality products from Japan and abroad", we named the basement 1F "Food Corridor" with the feeling that we want you to enjoy your daily "food" in abundance.



    The concept is "Play Food Corridor ~ New Normal Food Boutique ~"

    As awareness of "health" increases further due to the prolonged corona disaster, the 1st basement floor will be transformed into a food floor with highly specialized shops and a variety of products, from self-needs to gifts, with the theme of "food" that is safe and secure. accomplish

    “All 7 stores are opening in the area for the first time!'' on the 1st floor of the basement, communicating a new food theme to customers in the neighboring area, and expanding the affinity with the food zone of the Matsuzakaya Ueno store, which is connected by a connecting passageway, and expanding the number of shops. With the opening of Parcoya Basement 1F, it will become the largest food accumulation zone in the Ueno Okachimachi area.
    In addition, a food pop-up space “PARCO FOOD DEPT” has also been newly established.
    We will introduce trendy sweets and various limited-time shops that are highly informative.

  • Shop information
  • "vioral"
    <Natural Supermarket>
    <A life where you can feel nature, closer to you> A natural supermarket with a wide variety of organic foods that make the most of the blessings of nature and products that are good for your health. In addition to organic vegetables, we also offer delicious side dishes that are freshly prepared in-store using healthy ingredients.

    "Kaldi Coffee Farm"
    <Coffee beans/imported food>
    The largest selection in Tokyo. Starting with 30 kinds of carefully selected original coffee beans, there are rare ingredients, sweets, wines, cheeses, spices, etc. from all over the world that are fun just to look at.
    Please enjoy the trip around the world ingredients.

    "Kuzefuku Shoten"
    <Dashi / Japanese ingredients>
    Based on the concept of "The Japanese Gourmet Store", we have collected "delicious things". We have stocks, seasonings, rice accompaniments, sweets, alcoholic beverages, etc. We also accept gifts.

    "Kodawariya"
    <Fruits and Groceries>
    It is a store that mainly sells domestically produced foods that do not contain chemically synthesized pesticides, chemical fertilizers, and chemically synthesized additives as much as possible.
    365 days a year, we deliver organic and natural ingredients that bring smiles to everyone's dining table.

    "Okashi no Machioka"
    <Confectionery>
    An exciting and fun sweets shop♪ We offer popular products such as snacks, chocolate, candy, gum, biscuits, and rice crackers at reasonable prices. Please enjoy the exciting world of sweets just by visiting.

    …and more

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