Friday, July 18th and Saturday, July 19th, 2025 / Matsuzakaya Ueno Store, 1st basement floor Hoppe Town Matsuzakaya Ueno store will be holding "Unapara! 2025", a special event with about 30 different eel dishes, in the run up to Doyo no Ushi no Hi on Saturday, July 19th. Doyo no Ushi no Hi is a day when people pray for good health by eating foods with the character "u" in them, such as eel, to get through the summer heat. We will introduce some recommended eel dishes for this summer, which is already experiencing scorching heat, earlier than usual. [Special page] https://www.matsuzakaya.co.jp/ueno/topics/250702_doyonoushinohi.html We have a wide selection of eel dishes,…
[Tokyo Metropolitan Art Museum] Experience the Art Communication Project 2025: Seeing, Creating, Connecting “Museum Start Aiueno” 12 Years and Current Status
Tokyo Metropolitan Art Museum will be holding the event "Experience Art Communication Projects 2025: Seeing, Creating, Connecting – 12 Years of Museum Start Aiueno and Present Status." The museum launched its Art Communication Project when it was renovated in 2012, and has been working with a variety of people, including art communicators selected from the general public, for over 10 years to enrich the museum experience of each visitor from diverse backgrounds, with the aim of becoming a "gateway to art" open to everyone, regardless of age or disability. Starting in 2023, we will be holding an exhibition called "Experience the Art Communication Project" to look back on this project…
Information on the Tokyo venue of Shosoin’s first immersive exhibition, “Shosoin THE SHOW,” has been announced! The legendary fragrance of “Ranjatai” has finally come to Ueno.
The Ueno Royal Museum (Taito-ku, Tokyo) will be holding the first immersive exhibition, "Shosoin THE SHOW — Feel the miracle here and now," from Saturday, September 20th to Sunday, November 9th, where you can enjoy the 1,300-year history of Shosoin and the beauty of its treasures with your whole body. Under the supervision of the Imperial Household Agency's Shoso-in Office, this exhibition will combine ultra-high definition images projected on a giant screen with replicas of the treasures from 1,300 years ago, providing an experience that will envelop you in the beauty of the treasures. In addition, you will be able to experience the miracle of the Shoso-in over the past…
Tourist hotel “Hotel Resol Ueno” will expand the menu of “free light meal service” in the Living Lobby from Friday, June 20, 2025, exclusively for guests staying at the hotel.
A highly popular collaboration project between "Soup Stock Tokyo," a specialty soup shop, and "Style Bread," which makes bread from homemade yeast! Hotel Risol Ueno (7-2-9 Ueno, Taito-ku, Tokyo), a tourist hotel under the Risol Hotels brand operated by Risol Co., Ltd. (Headquarters: Mobara City, Chiba Prefecture; President and CEO: Naoto Sano), will be collaborating with Soup Stock Tokyo, a soup specialty store operated by Soup Stock Tokyo Co., Ltd., and Style Bread, which makes bread from homemade yeast, to offer an expanded menu of free snacks from Friday, June 20, 2025 in the Living Lobby, exclusively for guests staying at the hotel. This time, two new products will be…
Enjoy the Tanabata atmosphere at home! Introducing “Summer-only sweets” to enjoy the season: “Tanabata & Summer Sweets”
June 27th (Friday) to July 29th (Tuesday) / Matsuzakaya Ueno store, 1st floor Hoppe Town, cafes on each floor [Special page] https://www.matsuzakaya.co.jp/ueno/topics/250627_tanabata.html *Scheduled to be released at 10:00 on Friday, June 27th Matsuzakaya Ueno store will be holding a "Tanabata & Summer Sweets" event from June 27th (Friday) to July 29th (Tuesday). Tanabata is the once-a-year event on July 7th (Monday). Want to enjoy a seasonal event at home? We have prepared adorable "Tanabata Sweets" inspired by starry skies and the Milky Way to satisfy that desire! They look gorgeous and are sure to satisfy your mood and stomach! There will also be "Summer Sweets" that can only be purchased…
“2nd Hometown Tokyo Support Festival: Beer and Yukata Bon Odori in Ueno 2025”
Announcement of the 2nd Beer and Yukata Bon Odori in Ueno 2025 The 2nd Tokyo Hometown Support Beer and Yukata Bon Odori event will be held from July 4th to 6th, 2025. A beer and Bon Odori festival that colors Tokyo's summer will be held in Ueno with the theme of "JAPAN LOVE"! Set in the Fountain Square in Ueno Park, this event allows you to enjoy local gourmet food and beer from all over Japan, traditional Bon Odori dance, and the ever-popular Anime Song Bon Odori dance! Based on the concept of "Hometown Summer," this event will focus on craft beer, which is loved all over Japan, and Bon…
Monster Grill Ueno Store starts serving Muslim-friendly “Kurohana Beef Steak”! ~ Using Halal-certified Wagyu beef, catering to diverse food cultures ~
In response to the increasing number of tourists visiting Japan, we want to share the deliciousness of Wagyu beef with more people. We want to create a "Japanese steakhouse" that Muslims can enjoy with peace of mind. Monster Grill Ueno (operated by Revera Co., Ltd.), popular for its hearty steaks and hand-kneaded hamburgers, has started serving Muslim-friendly Wagyu steaks, “Kurohana Beef Steaks,” from June 10, 2025. This menu is a set of steak made with halal-certified domestic Kuroge Wagyu beef "Kurohana beef," along with rice, soup, and salad. All soups and dressings are halal, so you can enjoy your meal with peace of mind. *Cooking utensils (knives, cutting boards, tongs,…
The temple associated with the Tokugawa Shogunate, “Daihonzan Kan’ei-ji Temple” in Ueno, Tokyo, will start offering the summer-only “Tokugawa Papercut Goshuin”
Elternal Inc. (CEO: Takayasu Kokubo, Chuo-ku, Tokyo; hereinafter, "our company"), a venture company established at Waseda University, will start offering summer-only Tokugawa paper-cut goshuin stamps produced by our company from Saturday, June 14th at Kan'ei-ji Temple, the head temple of the Tendai sect, where we provide consulting services. The temple is known as the prayer hall and family temple of the Tokugawa Shogun family, and is an extremely prestigious temple where six of the 15 shoguns in history rest, surpassing the two at Nikko Toshogu Shrine. Since the temple started offering its first paper-cut goshuin stamps in 2023, the response has been huge, and even today many people from all…
Highball x Baby Star?! Enjoy the pairing of Baby Star with alcohol at the early summer Ueno tradition “Shitamachi Highball Festival 2025 in Ueno Onshi Park”!
A must-see 4 days for alcohol lovers! Cheers with highballs and Baby Star snacks! O-Yatsu Company Ltd. (Headquarters: Tsu city, Mie Prefecture; President and CEO: Yokoyama Masashi) wants to bring back the exciting feelings of those days that we tend to forget in our daily lives. With this in mind, the company is developing fun collaboration projects in a variety of industries, locations and situations that are unique to Baby Star and go beyond the conventional wisdom of snacks, making people want to tweet, "#BabyStarEvenHere!" As the 20th installment of the "#BabyStarEvenHere" campaign to celebrate the 65th anniversary of its release, Yatsuka Company will participate in the "Shitamachi Highball Festival…
Raikou Enmai Kaguzuchi [Create an “extraordinary” experience with fire. Glamping x fire performance for an unforgettable experience.]
Glamping is an outdoor luxury experience. By combining this with a fire and light show that creates an overwhelming sense of immersion, a one-night-only theme park experience has been created. Kaguzuchi Inc. / Raikou Enbu "Kaguzuchi-KAGUZUCHI-" (Head office: Fuchu City, Tokyo, CEO: Izumi Hideyuki, hereinafter referred to as "Kaguzuchi"), which develops creative performances that combine fire and light, will begin offering experiential production plans that combine glamping (a luxurious outdoor experience) with a fire performance that creates an overwhelming sense of immersion. We provide a fire and light stage show with the theme of a "one-night only theme park experience" for accommodation-type leisure facilities, helping to increase nighttime customer numbers,…