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The first Ueno Station store! Milk shop’s milk sweets specialty store “Asagiri Milk” opens a pop-up store

●Sunday, September 8, 2024 – Thursday, October 31, 2024

 

A milk stand delivering milk straight from the farm opens at Ueno Station for a limited time!
The new product “The Milk Roll” and farm-fresh milk, which sells over 400 bottles a day in Ikebukuro, will be available

 

Takoman Co., Ltd. (Head office: Kikugawa City, Shizuoka Prefecture, CEO: Makoto Maebori) will open a pop-up store for Asagiri Milk, a specialty milk shop’s milk sweets store, from Sunday, September 8, 2024 to 2024. It will be open for a limited time until Thursday, October 31st at JR Ueno Station (Event Station Ueno by.KIOSK).

 

[Asagiri Milk] Brand site

https://www.asagiri-milk.jp/sweets/

■Fresh milk delivered directly from the farm, selling over 400 bottles a day at Ikebukuro Station

■ Commemorating the first store opening in Ueno! Asagiri Milk Roll Cake “The Milk Roll”

Asagiri Milk is delivered directly from the Asagiri Plateau on Mount Fuji, and is characterized by a unique refreshing taste while retaining the milky texture through a unique pasteurization method. You can enjoy fresh milk at Ueno Station.

The Milk Roll, which is making its debut this time, uses Asagiri milk and Asagiri milk concentrated powder in the sponge and cream. It is a fluffy, smooth roll cake made entirely from milk.

 

In addition to the above products, the limited-time store will also offer “Rich Milk Sandwiches” that allow you to enjoy rich milk cream, as well as baked goods such as rusks that are perfect as gifts.

Please enjoy Asagiri Kogen’s milk sweets, which allow you to directly taste the deliciousness of milk.



 

  • Store Information

Location: JR Ueno Station, inside the central ticket gate (Event Station Ueno by.KIOSK)

Address: 7-1-1 Ueno, Daito-ku, Tokyo 110-0005

Period: September 8, 2024 (Sunday) – October 31, 2024 (Thursday)

Business hours: 10:00-21:00

 

  • Product Information

Product name: Asagiri Milk

Price: 250 yen (tax included) [Must be kept refrigerated]

This milk is made from 100% raw milk from the Asagiri Plateau at the foot of Mt. Fuji, and is unadjusted by simply sterilizing it at 85°C for 15 seconds and homogenizing the fat. Since the milk is unadjusted, the milk fat content may vary depending on the season. In the summer, when cows eat a lot of green grass and the water content in their bodies increases, the milk has a light texture, whereas in the winter, when they mainly eat grass silage (hay), the milk has a rich flavor.

Product name: Milk coffee

Price: 280 yen (tax included) [Must be kept refrigerated]

Milk coffee made with 60% Asagiri milk. The taste is a reproduction of the original taste, with milk playing the leading role. The richness and flavor of the milk is well preserved, and the aroma and subtle bitterness of the coffee coexist. This is a dish that everyone can enjoy.

 

 

Product name: The Milk Roll

Price: 1,980 yen (tax included)

This milk roll cake is made with milk cream packed with the delicious flavors of Asagiri milk, wrapped in a soft and smooth sponge cake that also contains Asagiri milk. This roll cake allows you to fully enjoy the refreshing milkiness of the original ingredients.

 

 

 

Product name: Rich Milk Sandwich

Price: 1,500 yen (tax included) for 4 pieces [refrigerated]

A rich milk cream made with fresh cheese, milk, and cream is sandwiched between a light and crispy butter sable. With just one bite, the richness and deliciousness of the milk spreads throughout your mouth. You can enjoy the taste of milk to your heart’s content. It’s a rich sable sandwich.

 

 

 

Product name: Asagirikogen Pudding

Price: 430 yen each / 1,300 yen for a pack of 3 (tax included) [Must be kept refrigerated]

In addition to eggs, milk, fresh cream, and condensed milk are used to create the Milk Pudding, which has a strong milky flavor. This is a masterpiece that allows you to fully enjoy the deliciousness of milk from the Asagiri Plateau.

It keeps well and is a pudding that people are happy to receive.

 

 

 

Product name: Asagiri Milk Pound Rusk

Price: 6 pieces 880 yen / 10 pieces 1,400 yen (tax included)

The pound cake is baked with a rich milk flavor, cut into slices, and then put back into the oven to be turned into rusks. The light and crispy texture and the butter and milk powder on the surface create a rich milk flavor. Perfect for milk lovers. This is a milk pound cake rusk that we would like you to try.

 

 

 

Product name: Asagiri butter cookies

Price: 6 pieces 750 yen / 10 pieces 1,200 yen (tax included)

This is a butter cookie made with plenty of “Asagiri Butter”, domestic wheat flour, and eggs. The moment you put it in your mouth, it crumbles with a crispy texture, and the sweetness and butter flavor spreads throughout your mouth. These simple, addictive butter cookies allow you to enjoy the taste of nutritious milk.

  • OUR PROJECT

In response to the social issue of people moving away from milk, we are developing an ethical brand that creates a sustainable “good cycle” for producers, customers, and local communities.

 

About Asagiri Milk

Official website: https://www.asagiri-milk.jp/sweets/

A milk stand offering milk sweets that directly convey the deliciousness of raw milk from the dairy, and milk delivered directly from the source

We offer a wide range of products to suit all occasions, including fresh milk delivered directly from a farm in the Asagiri Plateau, puddings and milk sandwiches with a rich milk flavor, and baked goods such as cookies that are perfect as souvenirs. Please enjoy this product that directly conveys the deliciousness of milk.

 

 

<Company Profile>

・Name: Asagiri Dairy Co., Ltd. https://www.asagiri-net.com/user_data/kodawari.php

・Established: April 1975

・Representative: Makoto Maebori, Representative Director

Address: 449-1 Nehara, Fujinomiya City, Shizuoka Prefecture

Business description: Production and sale of milk and dairy products

・Offices: 5 offices in Shizuoka Prefecture

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