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Ise specialty “Akafuku Mochi” is available for a limited time! Matsuzaka Ueno store latest gourmet food

Wednesday, March 13, 2024 – Tuesday, March 19, 2024 Matsuzaka Ueno Store B1F/1F Hoppe Town Event Space

At Hoppe Town, the food floor of the Matsuzaka Ueno store, events are held at popular shops that change weekly. From Wednesday, March 13th, we will be serving Akafuku, a specialty of Mie Prefecture that is a staple of Ise pilgrimages, as well as luxurious seafood bento boxes featuring fresh sea urchin and salmon roe, and yakiniku bento boxes made with Japanese black beef. Available for a limited time! Introducing 7 of the latest gourmet brands from Matsuzaka Ueno store.

<Akafuku> Akafuku Mochi (12 pieces) 1,300 yen/1st floor north exit event space

Akafuku mochi is a mochi confectionery made by putting strained bean paste on top of rice cake. The shape is modeled after the murmuring of the Isuzu River that flows through the Ise Jingu shrine precincts, the three lines on the bean paste represent a clear stream, and the white rice cake represents pebbles at the bottom of the river.

Ise specialty <Akafuku> is available for a limited time!

Ise specialty <Akafuku> is available for a limited time!

<Akafuku> Shiromochi Kuromochi (8 pieces) 1,100 yen/1st floor north exit event space

Kuromochi is a simple brown sugar-flavored rice cake that has been around since ancient times. Shiromochi is a rice cake made with white azuki beans and is full of purity. You can enjoy the change in taste from Edo to Reiwa.

Ise specialty <Akafuku> is available for a limited time!

Ise specialty <Akafuku> is available for a limited time!

*The number is limited.

*Delivery may be delayed due to traffic and other circumstances.

<Taneya> Fukumi Tenpei (6 pieces) 1,274 yen / 1st floor Japanese and Western confectionery event space

Handmade Monaka is made with sticky rice from Omi, a rice producing region, and is filled with gyuhi-flavored bean paste. Taneya Shoden is an undisputed representative confectionery.

*3/15 (Friday) → 4/9 (Tuesday)

*Due to price revisions, prices will change from April 1st (Monday).

<Denenchofu Petit Canelé Specialty Store COMME PARIS> Premiere Limited (5 types / 12 pieces) 3,650 yen / 1st floor Oedo Shinmachi event space

An assortment of 4 types of canelés, including the new “Fondant Chocolate Canelé'' that tightly captures the rich flavor and aroma of cacao.

*Currently opening a store

<Sapporo Hizen> Hizen bento (1 meal) 2,484 yen/B1F Hoppe Town Exhibition Hall

Our signature seafood bento box includes fresh ingredients such as raw sea urchin, salmon roe, and crab.

<Yakiniku Drago> Kalbi bento (1 meal) 1,674 yen/B1F Hoppe Town Exhibition Hall

A popular yakiniku bento made with Kuroge Wagyu beef, made by a yakiniku restaurant owned by a former sumo wrestler, Takatoriki.

<Toyosu Nakahiko> Shiso Shiro Fish (100g) 1,080 yen/B1F Hoppe Town Exhibition Hall

You can enjoy the proud products selected by professional connoisseurs at Toyosu Market.

*All prices include tax.

[Hoppe Town event information] https://www.matsuzakaya.co.jp/ueno/topics/230102_11831.html