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Hoppe Town’s 10th Anniversary Project! The second installment focuses on great summer bags, “Food Festival Vol. 2”

August 7th (Wed) – September 3rd (Tue) / Matsuzakaya Ueno Store, 1st basement floor and 1st floor Hoppe Town

 

URL: https://www.matsuzakaya.co.jp/ueno/topics/hoppe2408ueno_imadake.html *Scheduled to be released on August 6th (Tue)

Matsuzakaya Ueno store will be holding a “Limited Time Food Festival” from August 7th (Wed) to September 3rd (Tue) to celebrate the 10th anniversary of Hoppe Town, the food floor that opened in 2014. This is the second installment of the festival following the one in April, and this time we will be offering a variety of great summer deals, or “Summer Bags”! A total of 22 different summer bags will be available, ranging from special meat sets at great value to assortments of popular products from Japanese and Western confectionery brands. This month is packed with “limited time” deals, including additional portions and limited-time openings by popular stores.

  • We have a limited number of 22 types of great value “summer bags” available for a limited time only!

Shiseido Parlour Lucky Bag (1 bag) 2,160 yen/1st floor

A surprise bag containing five popular items, including sables and cheesecake!

*Only available on August 9th (Fri), 23rd (Fri), and 30th (Fri), limited to 30 bags per day

<Niku no Takumi Ito> Special set of beef from Michinoku, Aomori Prefecture (1 set) 5,000 yen / 1st basement floor

Enjoy it as steak or sukiyaki! A special set of beef raised in Michinoku, Aomori Prefecture!



*Only 15 sets will be sold on Monday, August 19th. Only available in store. Reservations not accepted. Limited to one set per person.

<Ueno Park Anmitsu Mihashi> Anmitsu Thank You Bag (1 bag) 1,000 yen / 1st floor

We offer our popular Anmitsu product at a great set price!

*Only 50 bags will be sold on Wednesday, August 7th. Numbered tickets will be distributed at the store on the day.

  • A delightful extra service♪

<Black Ship> Pontarrascu (1 piece) 864 yen/1st floor

We’ve increased the amount of rusks made from the baked edges of castella cake by 20g !

<Kurogeya> Beef cutlet bento (1 meal) 1,566 yen / 1st basement floor

Extra slice of beef cutlet!

*Only available on Fridays, Saturdays, and Sundays during the period, limited to 10 meals per day

  • This popular store will open at Matsuzakaya for a limited time!

◆8/14 (Wed) → 20 (Tue)

<Kichijoji Sato> Original round minced meat cutlet (1 piece) 300 yen / Hoppe Town Exhibition Hall on the 1st basement floor

This famous minced cutlet sells 5,000 pieces a day and is sure to have you lining up in Kichijoji!

◆8/21 (Wed) → 27 (Tue)

<Nori-ben Ichinoya> Tokyo specialty Nori-ben (1 serving) 1,200 yen / Hoppe Town Exhibition Hall, 1st basement floor

A nori bento specialty store opening in 2020 makes its debut!

“Matsuzakaya Ueno Store Hoppe Town”

The food section “Hoppe Town”, which opened in 2014, has Japanese and Western sweets on the first floor, and daily ingredients, side dishes, bento boxes, and fresh foods on the basement floor. It is one of the largest food floors in the region, welcoming customers with the concepts of “a relaxing space you can drop in every day” and “a new food section that is serious about deliciousness”.

"Hoppe Town" official mascot "Hoppe Boya"

“Hoppe Town” official mascot “Hoppe Boya”

*All prices include tax.

*Some products are available in limited quantities. We apologize if they are out of stock.

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